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What are 3 other ways to find jewelry wholesalers besides Faire?

Beyond the Wholesale Marketplace: Exploring Alternative Options to Buying Sterling Silver Jewelry

In the dynamic world of jewelry retail, sourcing high-quality materials and products is pivotal. While platforms like Faire offer convenient wholesale purchasing opportunities, at Boma Jewelry, a Seattle-based sustainable B Corp certified brand, we understand the importance of exploring a variety of sourcing avenues. Here, we discuss alternative options to purchasing sterling silver jewelry outside of traditional wholesale marketplaces like Faire, emphasizing the benefits of quality and establishing long-term relationships with manufacturers.

Why Look Beyond Traditional Wholesale Marketplaces?

Traditional wholesale platforms are popular for their convenience and variety, but they often involve navigating crowded marketplaces with varying degrees of quality and service. By exploring alternative sourcing options, retailers can find unique products, better control quality, ensure ethical sourcing, and develop strategic partnerships that align with their business values and goals.

Alternative Sourcing Options:

  1. Direct from Manufacturer: One of the most significant advantages of buying directly from manufacturers like Boma Jewelry is the ability to ensure quality and consistency. Direct communication with the manufacturer also allows for custom orders, better pricing, and detailed insights into the production process, fostering transparency and trust.

  2. Local Artisans and Craftsmen: Partnering with local artisans not only supports the local economy but also provides access to unique, handcrafted pieces that stand out in the market. These relationships often offer retailers the flexibility to request bespoke designs that cater specifically to their clientele’s tastes.

  3. Trade Shows and Jewelry Expos: Attending industry-specific events such as trade shows and expos is an excellent way to connect with potential suppliers, view products firsthand, and establish direct relationships with manufacturers. These events provide opportunities to discover new trends, negotiate deals, and learn more about the sourcing practices of potential partners.

Benefits of Finding a Good Manufacturer:

  1. Quality Assurance: A reputable manufacturer like Boma Jewelry not only guarantees high-quality products but also ensures that all items meet rigorous standards. This is crucial for retailers who want to maintain a reputation for selling premium products.

  2. Sustainable and Ethical Practices: As a B Corp certified company, Boma Jewelry adheres to the highest standards of social and environmental performance. Partnering with manufacturers who prioritize sustainability appeals to the growing demographic of eco-conscious consumers and strengthens your brand’s commitment to ethical practices.

  3. Long-term Partnership and Growth: Establishing a long-term relationship with a manufacturer like Boma Jewelry can lead to significant benefits such as loyalty discounts, priority on new releases, and collaborative opportunities for exclusive lines. A stable partnership ensures that your supply chain is reliable and can adapt to changes in demand and market trends.

  4. Support and Communication: A good manufacturer doesn’t just supply products; they provide ongoing support and clear communication. This can include merchandising advice, marketing materials, and responsive customer service, all of which are invaluable for navigating retail challenges.


While platforms like Faire provide a convenient starting point for sourcing jewelry, exploring alternative options like direct manufacturer partnerships, local artisans, and industry trade shows can offer greater control over product quality, uniqueness, and sustainability. At Boma Jewelry, we are committed to fostering strong, long-lasting relationships with our retailers, ensuring they receive not only the finest sterling silver jewelry but also comprehensive support that helps their businesses thrive. Consider stepping beyond the conventional paths and discover a sourcing strategy that aligns perfectly with your business’s values and vision.

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